Perlick Taps Hoffman York

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Perlick Taps Hoffman York

Perlick Taps Hoffman York to Handle Advertising & Marketing and launch first full-size residential luxury appliance collection

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Which Super Bowl Spots Were Worth $5.2 Million?

We let the dust settle, polled the staff at Hoffman York, and based on our research, here are the commercials we found to be worth the price of admission and some that should’ve been reconsidered. 

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Is Advertising During “The Big Game” Worth It?

In 2018, a 30-second TV spot during The Big Game will run brands about $5.2 million, that’s $166,667 per second! Sure that’s a lot of money, but let’s consider what’s at stake. Here are 10 factors to consider before budgeting for next year’s Big Game.

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4 Trends Dominating the Building Industry in 2018

A crew from Hoffman York traveled down from the bitter chills of Milwaukee to the sunny skies of Orlando, Fla., the second week of January. Though the weather was hot, we chose to hang out somewhere a bit cooler—The Kitchen & Bath Industry Show (KBIS) and the International Builders’ Show (IBS). These events displayed inspiration and innovation in the home and building industries for more than 60,000 attendees from around the world.

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Digital Producer

We’re looking for a Digital Producer that’s basically Han Solo. But with a non-solo team-centric spin. Quick with the drawing board and fearless? Let’s talk! This position requires a tech savvy professional and an in-depth understanding of how technology can help achieve business goals. You should be methodical and have excellent communication skills that allow for collaboration amongst various teams. Ultimately, you should be able to manage and deliver our digital projects with quality, time, and budget requirements.

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