Marketing ideas and insights that deliver results
Rise of the conscious consumer: What brands need to do to win
Standing out in today’s sea of sameness requires more than just providing a quality product or the lowest price. To rise above the fray and connect with today’s conscious consumers, brands need to address the greater good.
Hoffman York's Wahl Campaigns are Finalists in Ragan's PR Daily Awards 2024
Hoffman York has been named a finalist in the PR Daily Awards for three of its campaigns with Wahl.
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Hoffman York's Wahl Campaign Named Finalist at 9th Annual Shorty Impact Awards
Hoffman York's Wahl 'Benevolent Beards' Contest is a finalist in the "Contest or Challenges" category at the 9th Annual Shorty Impact Awards, standing out among global brands!
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Hoffman York Joins Gallery Night MKE to Spotlight Local Artist
Hoffman York welcomed artist and designer, Jordan Guth, for Gallery Night MKE. He debuted his first clothing collection, "01: Of the North," a tribute to his time living, working and developing his label right here in Milwaukee.
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Goodbye DIY, Younger Generations Want it Done for Them
As the saying goes, "if at first you don't succeed, pay someone to do it for you." Okay, that's not exactly how it goes, but it's what younger consumers want.
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