It’s alive: Halloween 2020 will persevere thanks to millennials

Halloween spending may be different this year but spending there will be. And we know that nobody celebrates spooky season quite like millennials. Here are three tricks to help marketers succeed in this year’s very different Halloween.

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How to ‘Design Think’ Your Brand Out of a Pandemic

Design thinking becomes even more important when we need to solve new challenges caused by some of the lasting impacts of COVID. Here are the steps we follow at HY for our clients.

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We like interns. A lot. And contrary to what you may have heard about most internships, our interns don’t come here to make copies or fetch coffee. (Unless they need to make themselves copies and get themselves some coffee.) Our interns get a deep dive in their respective departments. They contribute. They do real work for real clients. They make friends. Some get hired. And hold on to your hat – they also get paid.

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Search Engine Marketing Specialist (Paid Search)

Who We Are Hoffman York is a dynamic full-service agency with experience building brands across all channels and clients ranging from Fortune 200 companies to startups. We are one of the longest-running, continuously operating, independent agencies in the U.S., calling Milwaukee home for more than 80 years. We believe in ROI or “Return on Ideas.” It means we provide more than creativity. We create results. We follow best practices and protocols to ensure a clean and safe work environment for our employees who choose to work from our newly remodeled office located in Milwaukee’s bustling Third Ward and we offer our employees the choice to work remotely from home. Hoffman York continues to keep our agency team members and clients connected virtually in ways that continue to provide our employees and clients success towards achieving their goals. What We’re Looking For The Search Engine Marketing Specialist will own all phases of the SEM program life cycle, from paid search strategy to recommendations, implementation, follow up and analysis. As subject matter experts in developing and executing paid search programs, our Search Specialists are a vital part of the Hoffman York Media team. We’re looking to grow our media and search team with a collaborative and experienced search specialist who loves to gather knowledge in the field by staying on top of the latest search trends and who has experience effectively implementing advanced paid search solutions. This position is full-time and will be based in Milwaukee, WI.

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