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Great Products for a Great Cause: Wahl Dirty Dogs

Three out of four animals that enter a shelter need to be groomed. Just like people, when dogs are bathed, groomed and clean, they feel better, they look better and they show better for that crucial first impression. A bronze medalist at the 2018 Shorty Awards, Dirty Dogs was designed to demonstrate the power and value of dog grooming. 

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Micro-Influencers, Macro Results

Influencers are all the rage these days and for good reason—they bring authenticity, engagement and, not to mention, a loyal following. Oh, and there’s also the fact that 82 percent of consumers act on an influencer’s recommendation to try or buy a product. But where do you begin? 

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ASSISTANT MEDIA PLANNER

Working as part of Hoffman York’s upbeat, analytical minded and problem-solving media team, the Assistant Media Planner will assist the Media Planners and Supervisors/Directors as the team develops and presents media recommendations to our clients.  On a day-to-day basis, the Assistant Media Planner will handle the activation of approved media schedules and help ensure that programs run as planned. 

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Media Planner

Working in collaboration with a team, the Media Planner is responsible for the planning of all media, in addition to research, development, and presentation of media plans.   In this role, the Media Planner will have exposure to all stages of the campaign cycle and therefore, is expected to anticipate next steps in the campaign process. 

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